Crabtree recently announced its strategy to mark the next phase of growth as well as deepen its engagement with customers by launching India’s first futuristic crabtree smart experience centre in Jalandhar, Punjab. This is first-of-its-kind initiative in the industry which will provide holistic experience to the customers i.e. live experience of the smart products under one roof offering instant solutions for specific needs related to modern homes.
This smart experience centre will help customers to explore, purchase and experience Crabtree’s most intuitive and advanced range of products such as smart range of switches, switchgears, security systems and home automation products based on IoT and other futuristic technologies. The center was inaugurated by Vivek Yadav, Senior Vice President, Havells India. Yadav said, “Today’s consumers are aspirational and want to have the best products at their homes. They are ready to uplift their lifestyle and want to make a statement by embracing intuitive products. Internet based smart technologies are adapted by consumers for convenience and in order to cater to this demand in a unique way, we have introduced our first Crabtree smart experience centre.”
