Polycab launches Experience Centre & Branch Office in Kerala

Polycab Experience Centre showcases entire range of high quality, premium as well as value for money offerings.

Polycab India inaugurated Polycab Experience Centre and Branch Office at Trivandrum. Kunal Jaisinghani, Head – Agri Products, Polycab, inaugurated Polycab Experience Centre at Manalil Heights of Trivandrum in the presence of the senior management team members, several prominent business associates, influential and trade fraternity constituents.

Polycab Experience Centre showcases entire range of high quality, premium as well as value for money offerings. In Wires & Cables, Polycab has the widest range of power cables, control cables, instrumentation, building wires and industrial cables. The Experience Centre also showcases the company’s wide array of FMEG product portfolio consisting of fan, lighting, switches, switchgears, conduit pipes, pumps, geysers, solar etc.Polycab’s FMEG R&D activities will be focused on developing new products to capitalise on industry trends, including the move towards home automation and green or environmentally friendly products that consume less power. Polycab also intends to focus on street lighting with automated IoT based smart systems and other specialised products such as domestic and agriculture pumps amongst others.

The location of the showroom is in the heart of Trivandrum city with ample car parking for the customer to experience the unique feature of Polycab products. Retailers from upcountry markets can also visit and experience Polycab products and choose them. Trivandrum branch office will service the local business and the surrounding areas and will help in deeper penetration. Till date, Polycab India Ltd has launched two Experience Centers at Mumbai and Pune, respectively.

Manoj Verma, Executive President and Chief Operating Officer (FMEG), Polycab India, said, “It is our endeavour to add value to the customer experience through our products and offerings. Polycab Experience Centres is an attempt from our end to offer an exquisite experience to the customers who are planning to buy electrical equipment’s for their household needs.”

  • Kunal. Jaisinghani, Head Agri Products, Polycab India, said, “This will be the third Polycab Experience Centre that has been launched this year and we have received great feedback from the customers and our retail partners about their experiences at the store. Polycab Experience Centre showcases the entire premium range of high-quality offerings, which are value for money in various categories such as Wires, Cables, innovative frame retardant products etc. Customers will be given a walk-through experience at the store and proper guidance will be given on the best practises for a good wiring & selection of Electrical products for a new or existing house.”