Schneider Electric revealed the appointment of Shonodeep Modak as Chief Marketing Officer (CMO) for North America, where he will be responsible for the development and implementation of the brand and marketing strategy in the United States, Canada and Mexico.
In this role, Modak will lead the formation, planning and implementation of Marketing to drive the acceleration of Schneider Electric’s Brand to Order transformation – to increase brand awareness, digitally engage customers and contribute to revenue growth. He will work closely with the North American business leaders, while also leveraging the Global Marketing resources, to build and execute marketing plans that increase business impact for the region.
Modak will join both the Global Marketing and North America Operations Leadership Teams, reporting directly to Annette Clayton, CEO and president, North America Operations and Chris Leong, Chief Marketing Officer.
